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991.
Towards a taxonomy-based preferred-customer model for suppliers in air cargo express service markets
Drawing on social exchange and push–pull–mooring theories, this paper develops a taxonomy-based preferred-customer model for B2B air express markets. Our model extends the conventional bilateral customer-supplier relationship perspective of customer portfolio management to include competition effects for more comprehensive (trilateral) strategic decision making. Based on this unified framework, our a survey of 180 customers of air cargo express carriers identifies three distinctive groups of preferred customers. In addition to the effect of competitors on air express carriers’ prioritization of customers, which is further complicated by a satisfaction paradox and spurious loyalty, we further establish classification indicators for differentiating preferred from non-preferred customers. Notably, although commonly used in practice, we find sales volumes to be ineffective for that purpose. 相似文献
992.
张吉哲 《中小企业管理与科技》2021,(2)
在经济全球化的背景下,大部分企业都面临着巨大的竞争压力,尤其对于中小企业来说,在复杂环境下保持稳定发展更是一种挑战。构建全面预算管理体系是企业提升市场竞争力的重要手段,虽然预算管理流程通常只分为预算编制、预算执行控制、预算考核三大环节,但我国中小企业的全面预算管理还存在诸多问题。论文据此进行分析并提出解决对策。 相似文献
993.
陈木兰 《中小企业管理与科技》2021,(4)
论文分析了新形势下推动企业人力资源管理创新的方法,并结合人力资源管理的实施现状,针对企业人力资源管理存在的问题提出管理新措施。对于思想意识不足、管理机制不足、规划方案不可行、意识形态不正确等问题应及时改正。论文对网络信息技术的有效利用、组织结构的适当优化和人力资源管理职能的扩展等进行深入的讨论和分析,以期有效提高人力资源管理效率。 相似文献
994.
许明箫 《中小企业管理与科技》2021,(1)
为提高企业的综合效益,论文对管理会计在中小企业中的应用问题展开详细讨论,以此为基础,提出管理会计在财务共享模式下的具体应用策略,为中小企业未来的可持续发展及经济效益稳定增长提供有利保证。 相似文献
995.
随着经济全球化的不断深入以及产品研发的不断创新,市场竞争日益激烈。企业为了维持稳定的发展,满足理论与实践共同发展的时代要求,发展企业核心竞争力十分必要。企业核心竞争力不仅包括研发、生产、加工等传统指标,而且包括在企业中时时刻刻影响着企业经营的管理哲学。海尔集团能在短短三十年间取得如今的成就,便是凭借其优秀的管理哲学。因此,探究海尔集团管理哲学在企业运营中产生的实践价值显得尤为重要。 相似文献
996.
Shopping centers have received much interest in recent years. This interest comes as many centers have struggled with declining footfall and the demise of many large anchor tenants. The bankruptcy of one anchor tenant has often led shopping centers into a downward spiral from which there is no return. In this paper, we provide an example of how a shopping center can develop sustainably in the transforming retailscape. Our findings highlight the role of the shopping center management in the success of contemporary shopping centers, particularly in crafting a tenant mix in which each tenant has a role to play. 相似文献
997.
超奈奎斯特(Faster-than-Nyquist,FTN)速率传输可以有效提高频谱效率,但这种非正交传输方式引入的严重码间串扰相应提高了接收端的处理难度。针对该问题,设计了一种基于循环成块传输的低复杂度检测算法。最优检测被建模为无约束的二元二次规划(Boolean Quadratic Program,BQP)问题,为了求解该NP-hard问题,采用无穷范数约束松弛原问题的非凸可行解集,并基于次梯度下降法提出松弛问题的有效优化算法。数值仿真结果表明,所提算法在误比特率(Bit Error Rate,BER)性能上优于频域均衡,且在可接受的性能损失范围内算法执行效率远高于理论最优的最大似然序列估计(Maximum Likelihood Sequence Estimation,MLSE)。 相似文献
998.
Kathryn Hall-Newton Janice Rudkowski Jacqueline Hogue Polina Ratnichkina 《Journal of Education for Business》2019,94(6):390-399
The authors explored undergraduate business students’ feelings and thoughts about themselves, other students, and their professors when mobile devices are used in the lecture hall for nonacademic purposes. Specifically, they investigated mobile device use during class time, and whether students support it, are indifferent toward it, or consider it to be an intrusion. Using the critical incident technique, the authors thematically categorized students’ thoughts and feelings regarding mobile device usage in the classroom for nonacademic purposes. The results uncovered unique perspectives presented by the students that carry implications for students, professors and administrators. 相似文献
999.
Avinash Tripathi Neeraj Pandey 《International Review of Retail, Distribution & Consumer Research》2019,29(2):198-217
Voluntary pricing mechanisms, such as Pay-What-You-Want (PWYW), could be a better pricing strategy to substitute for cash discount promotions. They can effectively promote the sales of conventional goods and services, while being influenced by socio-psychological variables. However, there is no clarity on the relative assessment of the impact of pricing frames, such as PWYW and Mark-Off-Your-Own-Price (MOYOP), on the consumers’ purchase of green products, where the purchase consideration might vary as the environment protection (altruistic) consideration versus the self-interest (self-enhancing) consideration. Further, there remains ambiguity on when and why such pricing mechanisms will work. This study, through an experiment, examines the buyers’ varied responses for the PWYW price frame versus the MOYOP price frame versus the fixed price frame under the environment protection (altruistic) consideration versus the self-interest (self-enhancing) consideration. It shows that although buyers do not show any difference in the mean voluntary payment between PWYW versus MOYOP frames as such; they prefer PWYW price frame under the environment protection (altruistic) consideration and MOYOP price frame under the self-interest (self-enhancing) consideration. The results show that the perception of price fairness mediates the relationship between pricing mechanism and willingness to buy (WTB). Furthermore, this study finds that price consciousness impacts the indirect effect of pricing mechanisms on WTB via perceived price fairness. The present study is the first to examine and analyze different considerations when the buyers’ preference varied for the PWYW versus MOYOP pricing frames. This study has suggested the underlying role of the perception of price fairness and price consciousness in the participative pricing mechanism on purchase. 相似文献
1000.
Determining price per room to be charged to customers is an important decision to be taken by hotel management. Hotels frequently change their room rates based on the demand of room, occupancy rate, seasonal pattern, and strategies undertaken by other hotels on pricing. We formulated four models to analyse how various influencing variables, such as hotel price, demand, yearly trend and monthly seasonality influence hotel revenue per available room (RevPar). To analyse a case, we used monthly accommodation statistics for Sweden taken for Swedish Agency for Economic and Regional Growth and Statistics from January 2008 to July 2017. We carried out data analysis using both multiple regression and Multivariate Adaptive Regression Splines (MARS) model and found that application of MARS can help establishing a nonlinear relationship of RevPar with other determining variables in a superior way. We also proposed the possibility of developing a better forecasting model using MARS. 相似文献